Wildflowers: A business case for engagement, environment and economics

Both of these resources will be of interest to any landowner, land manager, environmental practitioner or policymaker interested in how the production of local wildflower seed can boost local businesses, enhance biodiversity and increase the health and wellbeing of residents and visitors to Cornwall and the Isles of Scilly, and beyond.

Wildflowers: A business case for engagement, environment and economics

With a significant and growing demand for locally sourced wildflower seed in the South West of England, an exciting opportunity is emerging for businesses to pioneer novel locally produced wildflower seed products and services that have the potential to boost and diversify income, whilst at the same time enhancing the natural environment, and bringing together both local communities and visitors for enhanced health and wellbeing.

Drawing on the experience of the Lost Gardens of Heligan Wildflower Project (see case study below), this resource outlines a wider business case for the potential opportunities and benefits of local wildflower seed production in Cornwall and the Isles of Scilly.

The Heligan Wildflower Project: A case study illustrating the potential opportunities and benefits of wildflower seed production

Produced in partnership with the Lost Gardens of Heligan, Cornwall, a documentary film short by Simon Vacher illustrates beautifully the innovative work undertaken at Heligan by SWEEP’s Policy for Pollinator’s team. The film highlights the plight of our declining pollinators and showcases the Heligan business model that is delivering for the environment, society and economy.

Wildflower seed  film >

 

Business Case
Published: June 2022
Twiston-Davis. G.
Abrahams, R.
SWEEP, University of Exeter
Twiston-Davis, G., Abrahams, R., (2022). Wildflowers: a business case for engagement, environment and economics. This SWEEP resource was produced from the Policy for Pollinators project, part of the South West Environment and Economic Prosperity (SWEEP) programme.
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